Thirteen years ago, in 1994, Zain (formerly known as Fastlink), revolutionized telecommunications in Jordan by introducing GSM mobile services into the country. Zain quickly became the foremost telecom company in Jordan, a position that it kept to this day through a far sighted policy of investment in adopting cutting edge technology to provide state of the art services to clients, and investment in community development through the most active and substantive corporate social responsibility (CSR) program in the country.
Zain’s leadership of the local and regional telecom sector is attested by its awe inspiring crop of firsts:
It was the first Middle Eastern operator to launch MMS and mobile data services and infotainment solutions,
the first to introduce WAP connectivity in Jordan,
the first to form mobile banking partnerships with leading banks in Jordan, and the first to support Blackberry communication services in Jordan.
In addition, its core value of social outreach programs in education, health, youth and sports, and social development made it a role model for corporate Jordan. This foresight and courage to endlessly change, mature, recreate the company, and better serve customers and society, made Zain in Jordan a pillar of the national economy, directly employing over a thousand Jordanians and creating indirect job opportunities for thousands more, in addition to being the choice service provider of more than two million consumers. It was not surprising, hence, that when the company joined the Zain Group (formerly known as the Mobile Telecommunications Company (MTC)) in 2003, the deal was the largest single acquisition in the Middle East and the largest private sector investment in Jordan at the time. By becoming a member of a global group, Zain remained true to Jordanians who were always proud to consider it their own.
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